NETHERLANDS- FrieslandCampina Ingredients, a leading dairy ingredient supplier, is at the forefront of driving regenerative agricultural practices in collaboration with farmers and utilizing advanced technology to meet the rising demand for sustainable food choices.
With consumers increasingly concerned about the environmental impact of their food, FrieslandCampina Ingredients’ sustainability efforts align with the growing trend of nature-conscious consumption highlighted in Innova Market Insights’ “Nurturing nature” Top Ten Trends 2024.
According to Kyle Brookmeyer, Head of Sustainability at FrieslandCampina Ingredients, it is important of engaging consumers meaningfully on sustainability issues and addressing their demands for environmentally conscious products.
He revealed that the company has collaborated closely with dairy farmers to implement regenerative agricultural practices aimed at nurturing biodiversity.
“Initiatives include promoting natural landscapes conducive to habitats for birds and insects and protecting meadow birds by adjusting mowing schedules,” he noted.
“FrieslandCampina Ingredients works with farmers to cultivate herb-rich grasslands, enriching soil quality and providing essential nutrients to dairy cows, thus fostering a healthier ecosystem.”
In addition, to measure the impact of these practices, the company has developed an advanced Biodiversity Monitor in collaboration with the Worldwide Fund for Nature’s Netherlands office and Rabobank.
This tool allows farmers to input biodiversity data, empowering informed decisions to preserve biodiversity on farms.
Furthermore, FrieslandCampina Ingredients incentivizes farmers through its Foqus planet sustainable development program, evaluating progress annually and rewarding sustainability achievements.
Regenerative farming not only benefits the environment but also resonates with eco-conscious consumers, offering food and beverage businesses an opportunity to showcase their commitment to sustainable sourcing.
Looking ahead, FrieslandCampina Ingredients remains dedicated to achieving net climate-neutral dairy by 2050, focusing on on-farm initiatives to reduce emissions and seeking partnerships with customers to further sustainability goals.
By leveraging technology, farmer partnerships, and sustainability initiatives, FrieslandCampina Ingredients is driving positive change in the dairy industry, promoting biodiversity preservation and meeting the evolving demands of nature-conscious consumers.
Subscribe to our food and agriculture industry email newsletters that provide busy executives like you with the latest news insights and trends from Africa and the World. SUBSCRIBE HERE
